Starting a blog is simple and cheap. Actually free at times as long as you are ok with not owning the site name. The actual niche for the site though needs not be about something of which you are particularly interested in. However, if you do have a fair interest in your chosen subject then it could possibly help if you are just getting started (there are arguments both ways in fact).
Your target is to use a SEO (search engine optimisation) or Search Engine Friendly blog, something like Blogger or WordPress. Then you post content which is relevant to your targeted consumers. Using various techniques, you place adverts on the page such as marketing someone else’s advert using Google Adsense or recommending a Clickbank product. If one of your visitors clicks through your link you will be paid by Google Adsense. If one of your visitors clicks through and buys a Clickbank product relating to your market, also you could choose another product from another affiliate site like Commission Junction, then you make money online.
You can do it without owning the domain, but if you use someone like Namecheap then the domain will cost under $10, or Neverblue is even cheaper and is currently under $6. The reason to own the domain is each domain is like a piece of real estate and once you own it then no one else can. You effectively lease the name and as long as you keep up the payments then no one else can.
When you lease your domain name try to always go for .com, next .org, lastly .net. Avoid hyphens wherever possible. Now depending on who you are ‘currently’ listening to you’ll probably find you get a different story, but if you stick to that guideline then you won’t go wrong. At times you can literally discover a .com which is still available for a high searched prime keyword. This is/could be worth money from the instant you lease it. If however, you drive traffic to your site, and you manage to get on one or all of the main search engines front pages then you are building some real value into the domain name. Selling your name is actually an excellent and very easy way to make money online. If you think about if for a second, you simply have to email all of the other listings on the same front page as you saying, ‘Are you interested in buying or hiring my site?’ So you end up either getting a one off reasonable pay day for next to no outlay, or instead you create a recurring income for yourself and do not need to do any more work for it.
Now let’s say you go for something which you are very interested in. First go online and search for ‘Google’s Adword Tool’. This tool is free and it allows you to find all relevant keywords for your niche. You do not want to try and name your site/blog what you wish, instead you name it what the/your market wants. Just enter into the search box your keyword. Then you click on ‘Global Monthly Search Volume’ to find the most popular ones. Find on the Adword tool where it says ‘Match type’ and change it from ‘Broad’ to ‘Exact’. Then you make sure to also add in the ‘Estimated Average CPC’. This will show you what other people are paying to have their advertisement show up for the keyword.
What you’ll now have is a number of choices for your domain name based on large ‘exact’ monthly search volume and high CPC price. So let’s say you want to run a blog as a ‘West Ham Supporter’. You may think you should call the site, West Ham Supporter.
However, you’ve entered that into the keyword tool and you found that a mere 480 searches a month are done on that ‘Exact’ term, and that it is apparently worth 0.31 (this alters constantly – though will always be around the same sort of level – be careful though to go and see if there is competition actually on the search as you’ll need that). There will also be plenty of other very good alternative suggestions from Adwords. The best and most appropriate one I found was ‘West Ham Fans,’ this would be as good as the name West Ham Supporter, but it has a higher CPC at 0.34 and a much, much higher monthly search volume at around ’6,600′ searches a month.
Now, this means that by choosing this keyword instead of your best guess then you have increased your traffic potential by nearly 14 times. This is why you should never choose a domain without searching it out first using Google Adwords.
Andy Shaw has been in the field of How To Make Money for a long time and maintains a website about how to Make Money where you can get answers to all your questions
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